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Aayan Development selects AEMP to produce documentary and advertising works for its first project “dǎoTowers”

AEMP Company announced a strategic cooperation with Aayan Development Company, starting with its first project, “dǎoTowers”. This partnership builds on AEMP’s advanced expertise in producing documentary content and designing advertising campaigns. The company relies on artificial intelligence tools and modern visual techniques, using the latest technologies.

Dr. Abdel Rahman Essam, CEO of AEMP, said: “We are pleased to collaborate with Aayan Development on its first project. Aayan has a clear vision and innovative thinking, which align perfectly with our values. At AEMP, we apply artificial intelligence and modern technology in every step of our work. We also share a strong drive to bring new ideas and future-focused concepts to the real estate market.”
He explained that AEMP will handle the production of documentary, promotional, and advertising content for the project. To achieve this, the company will use the latest AI tools and visual technologies to enhance the project’s value.
As a result, this approach strengthens the project’s visual identity and delivers clear, direct messages to its target audience. Moreover, it builds strong, effective communication between the company and its clients.
Rami Hijazi, CEO of Aayan Development, expressed full confidence in the partnership. Rami Hijazi emphasized Aayan Development’s commitment to innovation and its solid track record in real estate development. He explained that the company consistently seeks to embed advanced technologies into its projects, aiming to stay ahead of market trends.
Commenting on the partnership, he said: “Through this collaboration, we aim to introduce a forward-thinking, technology-powered model for real estate development — one that reflects market ambitions and elevates the standards of our projects across the board.”
Speaking about the flagship project, he revealed that “dǎoTowers” will be a landmark mixed-use tower in the heart of the New Administrative Capital, with EGP 15 billion in total investments.
The project is in MU-12 district, on the southern Bin Zayed Axis. It features:
  • The largest digital advertising screen on Bin Zayed Axis,
  • The largest infinity pool overlooking the city’s landmarks,
  • And the biggest open event area within an integrated real estate project.
These elements significantly increase the project’s investment potential and boost its commercial and entertainment value.

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