Gedico Communities announced a strategic partnership with IWG, the owner of Regus. Within Nebu Business Court project in the Administrative District.
As part of the integrated real estate development concept in the Administrative Capital. Moreover, this step reflects a qualitative shift in the sector. As this partnership ranks among the most prominent in this vital field.
Furthermore, this collaboration grants the Nebu project an unprecedented operational and investment dimension. As IWG leads globally in managing and operating flexible workspaces. Which directly impacts operational efficiency, service quality, and real estate asset value.
Additionally, the partnership represents a transition from an administrative building concept. To a fully integrated operational system. Not limited to prime location or architectural design. But extending to an international-class operating model. Meeting requirements of major local and international companies.
Meanwhile, Nebu Business Court stands among very few projects in the Administrative District. Combining strategic location, distinctive architecture, and a global operational partner. Which makes it a unique case within this vital area.
Moreover, this partnership directly increases the project’s market and investment value. While maintaining competitive pricing levels. Positioning Nebu Business Court as a leading value-for-money option. Especially amid growing demand for ready-to-operate administrative projects.
In addition, the partnership offers investors and clients added advantages. By reducing operational risks. Ensuring sustainable returns. And maximizing resale and leasing opportunities. Enhancing the project’s appeal in the medium and long term.
Furthermore, this step reinforces the New Capital’s position as a global investment destination. Relying on partnership quality and modern operating models. Aligned with global economic changes and corporate needs.
In this context, Nebu Business Court is solidifying its landmark position. Not only as a real estate development. But as a comprehensive investment model. Reflecting the evolution of the Egyptian market. And its ability to attract international brands.
Moreover, the partnership elevates Nebu Business Court to a fully integrated management experience. Combining developer strength, global operational expertise, and a prime location. Presenting a new benchmark for administrative projects in Egypt and the region.
Meanwhile, Dr. Ahmed El Zalat, Chairman of Gedico Communities, commented on the partnership. Stating that it embodies the company’s vision beyond appearance or location. Focusing on creating genuine and sustainable operational value. He noted that Nebu Business Court now offers a comprehensive management model. Combining international standards with cost effectiveness. Delivering the best value for money in the Administrative District. And enabling investors to maintain value and maximize long-term returns.
Additionally, Youssef Naguib, Managing Director of IWG in Egypt, commented on the expansion strategy. He explained that growth aligns with rising adoption of flexible work models. Driven by productivity and workplace satisfaction benefits. He disclosed that IWG expanded its network to 31 centers in Egypt. As part of a plan to reach 150 centers nationwide. Confirming that flexible workspaces enable scalable operations at reduced costs.
Furthermore, academic research demonstrates multiple benefits of flexible workspaces. Including improved work-life balance, cost savings, and health advantages. While employers benefit from higher productivity and workforce engagement.
Finally, amid rapid market growth, companies adopt flexible work models long term. With flexible workspaces expected to represent 30% of commercial real estate by 2030.