Under the slogan “Life’s Good”, LG Egypt provides maintenance services for air purifiers at Fayoum Oncology Center.
Cairo, Egypt – 22 October 2025 – As part of its ongoing commitment to supporting the healthcare sector and enhancing quality of life in Egypt, LG Egypt has announced a new phase of its community initiatives.
The initiative provides periodic maintenance services for the air purifiers it donated two years ago to Fayoum Oncology Center.
This initiative aims to ensure the continued efficiency of these appliances in purifying the center’s air. It also helps maintain a safer environment for patients and staff.
This step comes in cooperation with Misr El Kheir Foundation. Therefore, it reaffirms the success of their long-standing partnership in supporting Egyptian society.
The collaboration particularly supports vital sectors such as healthcare.
Through this initiative, LG seeks to maintain the performance of its appliances that contribute to improving indoor air quality in hospitals and medical centers.
This aligns with its vision of promoting a healthier, cleaner environment in harmony with its global slogan, “Life’s Good.”
Mohamed El Gedawy, Marketing and PR Manager at LG Egypt, stated:
“At LG, we believe that corporate social responsibility is not a temporary initiative, but a long-term commitment to society.
Through our regular follow-up on the appliances we’ve donated, we ensure that hospitals and medical centers, as well as patients, are benefiting from them in the best possible way.
We are delighted to continue our collaboration with Misr El Kheir Foundation on this project. It embodies the values of generosity and sustainability that LG stands for.”
El Gedawy added that LG will continue its efforts to support healthcare institutions across Egypt’s governorates.
He confirmed that this will be achieved through various initiatives aimed at improving quality of life and strengthening the healthcare system.
Mohamed Samir, Head of After-Sales Service Sector, said:
“In the After-Sales Service Department, we place the performance quality of our appliances at the top of our priorities.
Regular maintenance not only preserves operational efficiency but also ensures a safer and healthier environment in hospitals, medical centers, and homes.
We always strive to deliver comprehensive services that rely on the latest cleaning and sterilization technologies to provide users with the best possible experience.”
LG’s efforts also extend to offering regular cleaning services for various home appliances. These include washing machines, refrigerators, and air conditioners.
This is part of an integrated strategy to maintain appliance efficiency, extend their lifetime, and reduce energy and detergent consumption.
In addition, these efforts provide a more comfortable and healthier user experience.
Cleaning services are carried out by a specialized team that disassembles the products, cleans internal dynamic parts, and sterilizes them using UVNano technology.
This advanced ultraviolet sterilization method eliminates 99% of germs and bacteria.
For example, in washing machines, the service removes residues from water inlets and outlets and door rubber.
It eliminates detergent buildup and maintains fresh-smelling laundry.
It also prevents mold and fungi by removing moisture inside the drum.
In doing so, it enhances washing efficiency and water circulation.
Moreover, it extends the machine’s lifetime and helps reduce electricity and detergent consumption.
Additionally, LG’s After-Sales Service Department provides a range of specialized cleaning and sterilization products.
These include washing machine cleaning powder that removes 99% of bacteria and germs.
The department also provides water filters, air and odor filters for refrigerators, and filters for air purifiers.
All of this ensures the highest standards of hygiene and performance across all home appliances.
Finally, LG reaffirms its ongoing commitment to playing a leading role in supporting the Egyptian community.
Through these initiatives, the company improves quality of life and promotes preventive maintenance and sustainability concepts.
