Mediterranean Investment Gateway Forum to Launch on August 22

For the First Time in New Alamein City

Ministry of Housing Announces the Launch of the “Mediterranean Investment Gateway Forum” on August 22, 2025

El-Sherbiny emphasized that the forum clearly reflects the state’s strategic direction. It aims to attract foreign direct investment (FDI) and position Egyptian real estate as an exportable product. This shift is designed to create a sustainable and long-term source of foreign currency for the national economy.

The Ministry of Housing, Utilities, and Urban Communities has officially announced a major upcoming event.

New Alamein City is getting ready to welcome investors and industry leaders. The city will host the highly anticipated Mediterranean Investment Gateway Forum, which is set to launch on August 22, 2025.

This strategic event is organized in partnership with TH Group and Counsel Masters. Together, they aim to create a powerful platform for attracting both Mediterranean and international investment.

Specifically, the focus is on unlocking the full potential of Egypt’s North Coast, one of the region’s most promising destinations.

The forum will span ten days. It will feature wide participation from senior officials, along with key representatives of top real estate and investment companies. These participants will come from Egypt as well as across the Arab region, ensuring strong regional engagement.

Engineer Sherif El-Sherbiny confirmed that the forum is part of the Ministry of Housing’s ongoing efforts to boost the export of Egyptian real estate.

It also aims to attract local and foreign investments to Egypt’s new cities. This comes at a pivotal moment for the real estate sector in Egypt.

The industry is currently witnessing dynamic growth across all levels, largely driven by the government’s strategic vision.

As part of this vision, Egypt is expanding its fourth-generation cities, while also enhancing investment opportunities in coastal areas and other newly developed urban zones.

El-Sherbiny emphasized that the forum is closely aligned with Egypt’s national strategy to attract more foreign direct investment (FDI). It also aims to position real estate as an exportable, value-generating product and a long-term, sustainable source of foreign currency.
Furthermore, the forum’s agenda focuses on several key themes. These include sustainable urban development, successful models of public-private partnerships (PPPs), and effective strategies to boost foreign investment in the sector.

In addition, the discussions will explore ways to activate real estate tourism and highlight the critical role of media in supporting Egypt’s investment vision. Finally, the forum will examine how artificial intelligence (AI) and digital marketing tools can be leveraged to promote real estate opportunities both locally and internationally.

The agenda highlights several key themes. First, it focuses on sustainable urban development and how cities can grow while preserving environmental and social balance. In addition, it explores successful public-private partnerships as a model for accelerating national development.

Another important topic is the formulation of foreign investment strategies, aimed at attracting international capital into the real estate sector. Moreover, the agenda emphasizes activating real estate tourism, positioning it as a driver of both economic growth and cultural exchange.

Equally important, the role of media is discussed in the context of supporting the national investment vision, enhancing public awareness, and building investor confidence. Finally, the agenda addresses the increasing value of AI and digital marketing tools in real estate promotion, offering smarter and more efficient ways to engage target audiences.

New Alamein City is emerging as a leading model of next-generation cities. It demonstrates strong potential to attract capital and drive comprehensive development across multiple sectors.

Moreover, the Egyptian government is taking active steps to support this vision. It is fostering an integrated investment environment through large-scale infrastructure projects.

In addition, regulatory and legislative incentives are being introduced to boost investor confidence and position the Egyptian market as a prime destination for long-term investments.

Engineer Khaled Sorour, Assistant Vice President of the New Urban Communities Authority for Development and Construction, emphasized the forum’s strong support for the Ministry’s strategy. This strategy focuses on operationalizing and promoting investment opportunities in new cities. Furthermore, the forum plays a key role in advancing these development goals effectively.

He pointed out that New Alamein City holds a strategic location. Moreover, it offers world-class service infrastructure. Because of these advantages, it has become one of the most promising investment destinations.

Engineer Ahmed Ibrahim, Head of the New Alamein City Authority, stated that the city has become a real-world model for integrated coastal development. Moreover, he affirmed that the progress achieved in Alamein over just a few years represents a national success story. Therefore, this success deserves international promotion.

George Mitri, Chairman of Counsel Masters, described the forum as a powerful launchpad for marketing Egyptian real estate internationally. He emphasized that Egypt offers global competitive advantages, including pricing, location, climate, and infrastructure.

However, it requires more professional marketing efforts. Additionally, direct engagement with investors is necessary to fully leverage these strengths.

The forum aims to bridge that gap through dialogue platforms, seminars, and B2B meetings between developers and foreign investors.

Media personality Tarek Hamdy, Chairman of TH Group, expressed his pride in organizing this event in cooperation with high-level government entities. He explained that the forum embodies the goals of Egypt’s New Republic by supporting the national economy through globally oriented real estate ventures. Moreover, he added that the forum will attract high-level attendance from investors and experts, both from Egypt and abroad. This makes the forum a practical platform to showcase real opportunities rather than just theoretical discussions.

The forum will conclude with a grand musical evening featuring renowned singer Medhat Saleh, attended by top officials, distinguished guests, and investors. The closing ceremony will also include the honoring of notable real estate projects, and the launch of several initiatives aimed at promoting Egyptian real estate in global markets.

These efforts aim to reinforce Egypt’s position as a regional hub for investment in real estate, tourism, and commercial sectors, in line with the goals of Egypt Vision 2030.