SUD becomes the first developer to deliver a project in New Mansoura with the handover of The Pearl.
In a joyful and festive atmosphere, Safwa Urban Development (SUD) hosted a special ceremony to hand over villas in The Pearl project. Thus, it became the first real estate developer to deliver units in New Mansoura City.
This achievement reflects SUD’s strong commitment to timely delivery and maintaining the highest standards of quality.
The celebration saw a wide turnout from The Pearl’s homeowners. They expressed their happiness as they received their new villas.
Each client took to the stage to capture commemorative photos. The event created an atmosphere of pride and excitement.
To express appreciation for their trust, SUD presented valuable gifts to homeowners. This gesture turned the handover into a memorable moment that highlights the company’s dedication to keeping its promises.
Adding a thoughtful touch, SUD surprised its clients with a one-year complimentary medical insurance plan. This step underscores the company’s commitment to strengthening long-term relationships with its customers.
SUD emphasized that this milestone underscores its unwavering commitment to honoring promises to clients. Despite market and economic challenges, the company remained steadfast in execution and delivery.
This handover reaffirms SUD’s dedication to providing quality that exceeds expectations.
The handover of villas at The Pearl adds a new success to SUD’s expanding portfolio across Egypt’s new cities. Moreover, the company announced the launch of a new phase of the project with attractive and flexible payment options.
The new phase includes premium units for those seeking to own a home within the project. Unit spaces start from 57 sqm, providing a wide range of options.
This phase launches with a 10% down payment and installment plan over 10 years. Units will be delivered in a semi-finished condition.
Additionally, the company explained that The Pearl is one of its most prominent developments in Egypt’s Delta region.
The residential compound spans over 60 acres with a 550-meter beachfront. Moreover, 77.5% of the area is dedicated to green spaces.
The compound features a variety of units, including townhouses and villas. It is located 10 minutes from Delta University and 10 minutes from New Mansoura University.
The project represents a model for an exceptional and fully integrated living experience.
The development features a hotel, a clubhouse, and the first open-air commercial mall spread over 12 acres.
It has been designed with world-class architectural styles that reflect the highest standards of luxury and elegance.
In addition, The Pearl has successfully attracted clients from inside and outside Egypt. It achieved record-breaking investment returns, reflected in strong sales during the first half of 2025.
The project’s return on investment reached around 350% between 2019 and 2024. This result reflects the strong wave of profitability achieved across SUD’s developments during the same period.
The company also announced a landmark architectural event. During it, Dr. Hesham Hilal, CEO of Criteria Design Group, presented an overview highlighting collaboration between the two companies.
He discussed their joint efforts in delivering projects built to advanced engineering and design standards.
The event opened with a special appearance by actress Bushra. She welcomed the attendees and expressed her happiness to take part in an occasion that reflects the rapid development of New Mansoura City.
The celebration was attended by officials, celebrities, and media representatives.
The ceremony included Mr. Ahmed El-Adl, Deputy Governor of Dakahlia, who praised the company’s commitment to scheduled delivery. He highlighted the importance of public-private sector cooperation in supporting modern housing projects.
Also present was Eng. El-Sayed Hammam, Head of the New Mansoura City Authority. He congratulated SUD on its role in advancing the city’s development and praised the project’s exceptional construction quality and strategic location.
Senator Tarek Abdel Hady, Member of the Egyptian Senate, also commended the company’s efforts.
Mr. Hazem El-Naggar, Head of the Journalists Syndicate in Dakahlia, expressed appreciation for the event’s outstanding organization and refined atmosphere.
The celebration was graced by several renowned artists, including Rogina, Dalia Mostafa, Rania Mansour, Khaled Selim, and Mohamed Nour. They all expressed admiration for the project’s elegance and seamless organization.
The evening featured entertainment performances, including a musical segment by singer Nicole Saba, who energized the event with her popular songs.
A captivating magic performance by Chris El Masry followed. He engaged and amazed the audience.
Finally, actress Rahma Hassan performed a beautiful saxophone segment. Her soothing melodies and elegant presence created harmony and refinement, drawing warm applause from attendees.
