Considering the details of the theory that is applicable in the engineering and architectural consulting sector, namely, “Value Architecture”, which was applied in the Egyptian real estate market since 2020. As well as the physical and moral paradigm shift it adds to both the developer and customers in the real estate market; and the difference between it and value engineering in achieving value and benefit.
In this context, Dr. Faisal explained that with the economic renaissance that Egypt is witnessing and the real estate market is affected by it, especially in light of the State’s support and construction of giant national projects, on top of which came the New Administrative Capital project, which is considered a major urban and economic leap for Egypt. In addition to the competition of real estate developers and the emergence of modern companies in the market and competition among them, especially in architectural designs and others. The developers were keen to present new ideas that can be measured and implemented on the ground, and not just drawings on paper that are impossible to implement. We have introduced the theory of “Value Architecture”, which is an applicable architectural theory, and we succeeded in implementing it through the project of the pedestrian bridge of the Misr University on the 26th of July Axis Road in Sheikh Zayed, in cooperation with the National Contracting Company. Then, we began to apply it to a number of projects that we design and supervise in the New Administrative Capital.
Furthermore, Dr. Faisal Abu Al-Azm added that the current projects in the New Administrative Capital need to implement this theory on their projects due to the material rationalization they provide and the great moral value that the client is looking for, and this is what we will announce and put forth strongly during the coming period.
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