Zayard Developments company announced its expansion in the Egyptian real estate market.
The company launched its distinctive project “Zayard Memora” in the Green Belt, New Sheikh Zayed City. This project is part of its strategy to offer a new concept of real estate development. It is based on innovation, strategic location selection, and strong partnerships.
For his part, businessman Mohamed Shehata, Chairman of Zayard Developments, said that the project reflects the company’s philosophy. It offers a “Boutique compound” that combines quality of life with integrated services. These services are usually found in large projects. However, it comes with fewer units, giving clients privacy and distinction.
He noted that the project features a modern design that highlights sustainability and fine details such as lighting. Moreover, the company offers flexible delivery options, either fully finished or semi-finished. This supports exporting Egyptian real estate and enhances its competitiveness. The company aims to deliver projects that meet the aspirations of local and foreign clients.
He added that entering the real estate development field extends his long career in real estate investment. His career began more than 20 years ago. He used to purchase properties in promising areas with strong government development initiatives. These investments generated high returns.
He confirmed that real estate is a long-term investment. He explained that clients achieve strong returns within four years of project delivery. Therefore, this encouraged him to shift from being only an investor to becoming a real estate developer. He now offers a unique product that meets client needs and aligns with market trends.
He pointed out that the biggest challenge the company faced was market competition. Therefore, the team spent more than a year and a half studying the location and design of “Zayard Memora.”
He emphasized that financial solvency, strategic location, and client trust are key factors for success. In addition, perseverance and hard work are essential for sustainability. The company also includes young investors who support each other.
Businessman Mohamed Shehata stated that his entry into real estate development was a personal dream. It was driven by his passion for real estate investment. He affirmed that anyone successful in his field should invest in real estate. Finally, he expressed gratitude to his father, his source of trust and support, who left a mark on every project.