Chairman Tarek Sweed highlights the company’s long-term vision ahead of the Moon Hills 6 launch

Moon Hills 6 marks the next chapter in Sakan Group’s development strategy. The company is preparing to launch the project as part of its long-term vision for creating sustainable real estate value.

Businessman Tarek Sweed, Chairman of Sakan Group for Real Estate Development, said today’s property buyers evaluate much more than location, price, and payment plans. Instead, they also consider the developer’s reputation, track record, and ability to manage projects after delivery.

He explained that this shift became clear while preparing to launch Moon Hills 6. Moreover, it reflects a more mature real estate market where development is no longer limited to constructing buildings. Instead, it focuses on creating lasting value.

Long-Term Value Becomes the New Standard

Tarek Sweed stated that project success should not be measured only by initial sales or market demand. Instead, it should be evaluated by its ability to preserve quality and value after delivery.

He added that price remains an important factor. However, it is no longer the only measure of success. The real value of any project also depends on planning quality, construction efficiency, professional maintenance, community management, sustainability, and integrated services.

Furthermore, these elements determine the long-term return for both homeowners and investors.

More Than 15 Years of Experience

Sweed noted that this vision is based on practical experience rather than theory.

Over the past 15 years, Sakan Group has completed more than 95 projects. Afterward, the company developed the successful Moon Hills series, including Moon Hills 1, Moon Hills 2, Moon Hills 3, Moon Hills 4, and Moon Hills 5.

Today, the company is preparing to introduce Moon Hills 6 as the latest addition to this portfolio.

Planning Beyond Project Delivery

According to Sweed, every new development begins with one important question: How will this project perform after ten years?

He explained that the answer influences every development decision. It starts with site selection and continues through master planning, building density, open spaces, and operational planning after project delivery.

As a result, the company focuses on creating developments that maintain their value over time.

A Complete Development Cycle

Sweed pointed out that modern real estate studies now treat every project as a complete lifecycle.

This process starts before construction begins. It also continues long after unit delivery through maintenance, operation, and asset management.

Therefore, successful developers must protect both the quality of the project and its long-term investment value. He added that mature international real estate markets have already adopted this approach.

Building Trust Before Buildings

Tarek Sweed emphasized that the future of the real estate sector will belong to companies that build trust before they build projects.

He explained that customers purchase a property once. However, they continue evaluating the developer through the long-term quality and performance of the project.

Finally, he confirmed that Moon Hills 6 reflects Sakan Group’s ongoing vision. The company believes real estate development begins by understanding people’s needs, continues by protecting quality of life, and ends by creating sustainable value for future generations.