The company’s EGP 15bn portfolio includes seven major projects in West Cairo, with construction completion rates reaching up to 90% in some developments.
Westway Developments is accelerating its growth strategy as it prepares for 2027, with a focus on construction, actual deliveries, project operations, and sustainable investment returns.
The company unveiled its Westway Developments 2027 Strategy during a press tour attended by leading journalists and media figures, alongside members of the company’s board of directors.
The strategy builds on an investment portfolio exceeding EGP 15 billion in West Cairo. The portfolio includes seven major projects, comprising 1,623 units with a total sales area of approximately 161,400 square meters.
The projects cover commercial, administrative, medical, hospitality, and residential activities.
Key developments include 360Health, River Park 1, River Park 2, Z4 Mall, Town Plaza, and ICON, alongside upcoming phases and new projects.
Westway Developments Targets 90% Construction Completion
As part of its 2027 strategy, Westway Developments plans to accelerate construction across its project portfolio.
The company targets advanced completion rates of up to 90% in some projects, while preparing to begin handing over a number of units according to defined timelines.
The company says this approach reflects a broader strategy that prioritizes execution and delivery alongside sales growth.
Westway Developments also plans to achieve contractual sales of EGP 5 billion during 2027, excluding EGP 2 billion in fourth-quarter sales, according to the company’s announced strategy.
At the same time, the company is exploring promising expansion opportunities in the coastal sector.
Seven Projects Support Westway Developments’ Growth
Westway Developments has built an integrated portfolio covering several real estate sectors.
Its seven major projects include commercial, administrative, medical, hospitality, and residential developments.
The portfolio currently comprises 1,623 units and approximately 161.4 thousand square meters of sales area.
The company is also preparing new phases and projects as part of its expansion strategy.
This diversified portfolio is supported by specialized departments covering development, engineering, finance, operations, sales, marketing, data analytics, and risk management.
Westway Developments is also preparing domestic and international marketing plans through participation in major real estate exhibitions and industry events.
Mohamed Farouk: Integrated Expertise Strengthens Westway
Dr. Mohamed Farouk, Chairman of Westway Developments, said the company’s strength comes from integrating the visions and expertise of its founding entities.
These include Memaar El Farouk for Construction and Development, under his leadership, and Deyar for Construction and Development, led by Eng. Hany Farrag.
Farouk explained that combining engineering and development expertise has strengthened Westway Developments’ ecosystem.
According to Farouk, this integration enables the company to deliver projects that respond to the needs of the Egyptian market while aligning with modern urban planning standards.
He added that the board’s strategy is based on detailed market studies and the adoption of environmental and economic sustainability standards across the company’s projects.
The company also focuses on flexible sales and payment solutions designed to meet the needs of different customer segments.
This approach aims to strengthen the competitiveness of its projects and support long-term investment returns for clients.
Hussein Salah: Engineering Teams Drive Construction Progress
Eng. Hussein Salah, Vice Chairman of Westway Developments, said the company’s planning and engineering sector operates through precise execution plans.
These plans are designed to ensure adherence to project timelines without compromising execution quality.
Salah noted that reaching completion rates of up to 90% in certain projects reflects the capabilities of the company’s engineering and operational teams.
He also highlighted the role of senior management in monitoring field activities and ensuring that execution meets the company’s targeted standards.
The Vice Chairman added that Westway Developments is investing heavily in upgrading its internal workflow systems.
The company is also leveraging data analytics and risk management to support operational efficiency and sustainable growth.
According to Salah, 2027 will represent a qualitative step for the company through the start of deliveries for major projects and the launch of new phases in strategic areas and governorates.
Deyar Partnership Adds Construction Expertise
Eng. Hany Farrag, Board Member of Westway Developments and Chairman of Deyar for Construction and Development, highlighted the strategic importance of Deyar’s partnership with Westway.
He said Deyar’s integration into Westway Developments directly contributed to a qualitative transformation in the company’s investment portfolio, which exceeds EGP 15 billion.
Farrag noted that Deyar’s long-standing construction expertise has supported the adoption of innovative engineering solutions.
These solutions aim to improve operational efficiency and enhance the investment value of commercial, administrative, medical, and residential units.
He also confirmed that Westway’s 2027 expansion strategy extends beyond West Cairo.
The company is exploring promising investment opportunities in the coastal sector as part of its future growth plans.
Farrag attributed the company’s ability to target EGP 5 billion in 2027 sales to the strong integration between its development, engineering, sales, and marketing teams.
Hany Helmy: Operations Continue Beyond the Sales Phase
Eng. Hany Helmy, Board Member of Westway Developments, said the company’s operational philosophy focuses on transforming every square meter within its projects into a real estate asset with strong economic viability and sustainable investment returns.
He explained that the operations, asset management, and financial analysis departments work together to support project performance after delivery.
This approach extends the company’s focus beyond the sales phase.
It also supports Westway Developments’ strategy of diversifying its projects across commercial, administrative, medical, and hospitality activities.
Helmy confirmed that the company is preparing an integrated marketing and external exhibition plan for 2027.
The plan includes participation in major regional and international real estate events to attract new investor segments.
It also aims to strengthen Westway Developments’ position in the Egyptian and Arab real estate markets.
Mohamed Fawzi: Execution and Delivery Define Success
