DIG Group has revealed investments exceeding EGP 30 billion across its portfolio in Egypt’s New Administrative Capital, while targeting contracted sales of EGP 8 billion or more in 2027.
The Group also unveiled the latest construction and financial developments across its projects and announced the launch of its fully completed Track RAD project in the Third Residential District (R3).
The announcements were made during a recent media tour of DIG’s project sites, attended by journalists and media professionals alongside members of the Group’s Board of Directors.
DIG Accelerates Construction Across Its Portfolio
During the tour, Eng. Hussein Salah, Chairman of DIG Group, said the company has placed significant emphasis on accelerating construction across its projects.
This approach has enabled DIG to achieve progress ahead of approved schedules and complete several phases earlier than originally planned.
Salah emphasized that tangible progress on the ground remains the strongest foundation for building client confidence.
He added that actual construction progress also demonstrates the Group’s ability to fulfill its commitments.
According to Salah, DIG’s performance is supported by the combined experience of its partners, which exceeds 25 years in the real estate sector.
He also highlighted the Group’s strong financial solvency, advance planning, and detailed assessment of each project before construction begins.
In-House Construction Supports Cost and Delivery Control
Salah also highlighted DIG’s general contracting and in-house construction model across its projects.
The approach gives the Group direct control over construction quality, costs, and delivery schedules.
It also helps DIG mitigate the impact of rising building-material prices, cost variations, and wider market volatility.
By maintaining greater control over the construction process, the Group aims to support both execution efficiency and delivery commitments across its portfolio.
DIG’s New Capital Investments Exceed EGP 30 Billion
Eng. Hany Helmy, Co-Founder and Managing Director of DIG Group, revealed that the Group’s investment portfolio has exceeded EGP 30 billion across eight projects in the New Administrative Capital.
The Group has recorded approximately EGP 11.67 billion in cumulative contracted sales, representing 61.6% of the portfolio’s total sales value.
Helmy explained that DIG offers only 75% of its total project inventory for sale and retains the remaining 25%.
Based on the inventory actually released to the market, DIG has sold more than 82%.
The Group has also established a customer base of approximately 7,000 clients across its companies.
Helmy said DIG is targeting EGP 4 billion in contracted sales by the end of 2026.
The Group plans to more than double that figure to EGP 8 billion or more in 2027.
Track RAD Launches Fully Completed
DIG is also introducing Track RAD in the Third Residential District, R3, as a fully completed investment asset.
According to the Group, Track RAD represents the first investment asset of its kind in the Egyptian real estate market to achieve 100% construction completion, secure the necessary licenses, and become ready for immediate operation before its commercial launch.
The project generated more than EGP 580 million in sales during its first week.
The launch adds a new dimension to DIG’s strategy of combining development with operational readiness.
It also builds on the company’s broader presence in the New Administrative Capital.
Recent market coverage has highlighted Track RAD’s location in R3 and its positioning as a commercial project designed for immediate operation.
Defaf Expands DIG’s Residential Portfolio
DIG’s portfolio also includes Defaf, a residential development located in the Eighth Residential District, R8.
The project spans 20 feddans, with a building footprint of only 16.5%.
This planning approach provides extensive open spaces alongside integrated services.
Defaf forms part of DIG’s broader strategy to develop different real estate products across the New Capital.
EGP 11.3 Billion Investment in Six Downtown Towers
DIG is also developing six adjacent towers in the Downtown district of the New Administrative Capital.
The combined investment value of the towers exceeds EGP 11.3 billion.
The projects have achieved an advanced sales rate of 85.1%.
The performance reflects the Group’s strategy of building a diversified portfolio across different locations and uses within the New Capital.
Integrated Structure Supports DIG’s Growth
Mohamed Fawzi, Chief Executive Officer of DIG Group, said the Group’s strength is not based solely on the size of its investment portfolio or sales performance.
He explained that DIG’s competitive strength also comes from the integration of its institutional structure and its ability to manage different stages of the development process.
These stages extend from research and development, financing, and construction to marketing, management, and operation.
DIG operates through an integrated corporate structure that includes finance, engineering, development, operations, sales, and marketing departments.
The Group also has specialized functions covering data analytics and risk management, supported by an advanced digital ecosystem.
According to Fawzi, this structure enables more accurate monitoring and faster decision-making.
It also strengthens the Group’s ability to anticipate risks, control costs, accelerate construction, improve operational efficiency, and support sales and marketing targets.
Strategic Partnerships Support Operations
Fawzi added that DIG has established strategic partnerships with specialized companies across its portfolio.
HRE Properties has been assigned property and facilities management.
A Plus, led by Ashraf El-Banna, manages and operates several hospitality and commercial properties across the Group’s portfolio.
Entertainment operations have been assigned to Golden Strike, while Healthy Care Medical Group will oversee medical operations.
DIG is also collaborating with engineering consultancy firms AUE and Ray Design.
The Group is currently preparing to announce the hotel operator for the hospitality component of the Defaf project.
DIG Expands Toward Gulf and European Markets
Fawzi also revealed that DIG is preparing an extensive international promotional campaign during the fourth quarter of 2026.
The roadshow will begin in Saudi Arabia, with stops in Jeddah and Riyadh.
It will then move to Abu Dhabi in the UAE, before continuing to Italy in December.
In Italy, DIG will participate in a major real estate exhibition, marking the Group’s first entry into the European market.
The campaign aims to generate direct sales while establishing a stronger international presence for the DIG brand.
It will also target new segments of investors, clients, and Egyptians living abroad.
DIG Sets an Intensive Construction Roadmap for 2027
